Production Architecture Shootout
Twenty CRM vs HubSpot: Open-Source Modern Sales vs Enterprise CRM
Evaluating modern GraphQL-driven open CRM against HubSpot expensive contact tier pricing.
↔ Swipe horizontally to compare full specifications
| Core Metric | Twenty CRM | HubSpot CRM |
|---|---|---|
| Pricing Model | Self-hosted Free or flat cloud tier | Per-contact exponential price scaling |
| Tech Stack | TypeScript, React, GraphQL, Postgres | Proprietary enterprise cloud |
| Custom Objects | Instant custom relational objects | Locked behind Enterprise tier ($$$) |
| Data Ownership | 100% on your own PostgreSQL DB | Hosted in HubSpot US cloud |
| Best Suited For | Startups & tech sales pipelines | Large traditional corporate teams |
◈ Technical Recommendation & Architectural Choice
Twenty CRM eliminates contact-tier price jumps; HubSpot leads in built-in email marketing automation suites.